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3R CE Adele Rose and GM innovation Trevor Tutt
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We did it – New Zealand gets its first regulated stewardship scheme

By Adele Rose on November 4th, 2021 in Automotive, Policy, regulation and legislation, Product Stewardship
3R CE Adele Rose Project Manager for Tyrewise

New Zealand’s first regulated product stewardship scheme, Tyrewise, was announced by Minister for the Environment David Parker on 4 November. As project managers this is a huge day for us – not only because it finally moves Tyrewise from project to scheme, but because it sets the tone for further regulated schemes in New Zealand. 3R Group CE and Tyrewise Project Manager Adele Rose reflects on the journey.

The date of 24 April 2012 is firmly etched in my mind.  It’s the day we held the inaugural working group meeting for what would become known as “Tyrewise”, with representatives from the whole value chain sitting down in the Automobile Association Boardroom in Auckland for the first time.  

That first meeting set the tone and the framework for everything ahead of us – how to respect each other, how to get the best out of each other, and how to work together as competitors in a non-competitive environment for a solution that would leave a positive legacy for the next generation. In all it would be a journey of nearly a decade.

Today, 4 November 2021, Minister Parker announced Tyrewise as a regulated product stewardship scheme.  The first in New Zealand. 

The working group can be rightly proud of what has been achieved here as there was no pathway to follow, no test of the provisions for regulated schemes in the Waste Minimisation Act 2008, and tyres hadn’t even been declared as a priority product back then. 

By stepping on the shoulders of international advisors and asking them what they would do differently if they had their time again, we have been able to progress a scheme truly designed for Aotearoa New Zealand. 

It has taught me patience and tenacity and most of all has taught me that with unwavering will, underpinned by a genuine desire to do the best we can do, we can deliver industry-led, government-supported product stewardship schemes which are founded in “do less harm and do more good too”.

You can read more about the announcement on the Tyrewise website.

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ISO 14001:2015

Environmental management systems and safe work practices.

ISO 14001:2015 is an internationally recognised standard that certifies our commitment to environmental management systems and safe work practices.

Consistent with our environmental policy, the intended outcomes of our environmental management system include:

  • The enhancement of environmental performance;
  • The fulfilment of compliance obligations;
  • The achievement of environmental objectives.

Our ISO 14001:2015 certification includes 3R Operations, the Paint Product Stewardship Programmes, ChemCollect Service and the SeatSmart Child Car Seat Recycling Programme (owned and operated by 3R).

This certification is audited by TELARC.

ISO 45001:2018

Keeping our people safe, healthy and happy.

ISO 45001:2018 certification has been chosen to demonstrate the importance we place in caring for our people as we bring to life our values of Kaitiakitanga and Manaakitanga.

Keeping our team safe, healthy and happy is a primary focus for our business. We feel that the work our operations staff do makes this particularly important. Their responsibilities can include collecting and processing paint; collecting chemicals; driving trucks around the country; and getting hands-on with work wherever needed.

3R received ISO 45001:2018 certification in 2021. The ISO 45001:2018 certificate is valid for 3 years and includes annual surveillance audits which provide a valuable framework for further growth.

What is a circular economy?

New Zealand is “one of the highest generators of waste per person in the Organisation for Economic Co-operation and Development (OECD)”. The way we currently produce and manage our waste is not sustainable.

The current economy in New Zealand is linear: this equates to a process of take-make-use-dispose. The aim of the government is to move towards a circular economy.

A circular economy can refer to either biological or technical materials.

With biological materials, the cycle could be defined as make-consume-enrich. In this cycle waste returns to the environment and enriches the land.

A technical materials cycle may be more like make-use-return. In a technical materials cycle waste is repurposed and used to make something new.

Whether you need help with biological materials, technical materials, or both; 3R can partner with your business to assess your current waste, then help you reduce it.